Our Process
Discovery Form
Once you've filled out the Discovery Form on our contact page, we'll review it to see how we could help. If we're a good fit, we'll send you a link in order to book no obligation first meeting.
First Meeting
This initial conversation is purely to see if the direction of your business lines up with our area of expertise. If there appears to some synergy, then discussion to take it into a planning and strategy phase could be initiated.
Video Strategy
The first meeting can move to discuss a video strategy that can support you to reach your business goals. It is only at this point that project forecasting and costing will be discussed.
Deep Dive
To kick start the project, we'll do a deep dive into your business and consider the 'Who, Why, What and How' questions that will form the framework for the interview.
Shoot Interview
The interview provides a narrative for the video. We'll find a good location that best represents you and we simply have a chat while the camera's rolling. Most shoot interviews are between 30 minutes and 1 hour duration.
Film B-Roll
The 'B-Roll' is made up of the shots we take of your business in action. We lay these over the top of the interview to provide a visual representation as you tell the story. Filming the B-roll normally takes a few hours, depending on the number of locations and set up requirements.
Edit Video
We then edit your video while liaising with you in regards to your business logos and any brand standards that you deem beneficial to incorporate. This process often takes a couple weeks depending on the length and complexity of your video.
Video Reveal
Either in person or over Zoom, we then present a 'video reveal' for you and your team. Celebrating with you as you view your new and exclusive video asset is without a doubt the best part of the whole process!